Marrakesh, Morocco, February 8, 2019/ — Marriott International announced three new deal signings across North and West Africa, reinforcing the company’s commitment to expanding its presence across the continent.
The new deal signings namely, Residence Inn in Ghana; St. Regis Marrakech Resort in Morocco; and Four Points by Sheraton Monrovia, Liberia highlight the company’s growth in Ghana and Morocco, while marking its debut in Liberia.
“New and established markets across North and West Africa continue to present us with immense opportunities to further enhance and diversify our portfolio in the continent,” said Jerome Briet, Chief Development Officer, Middle East & Africa at Marriott International.
“The new deal signings further strengthen our robust development pipeline, which is a result of our long-established presence in Africa and the trust owners have in Marriott International and our compelling portfolio of diverse brands.”
Strong Growth Momentum across North and West Africa
Marriott International is on track to expand its footprint in Africa to 200 hotels by the end of 2023. The North and West Africa regions play a pivotal role in the company’s overall growth strategy for the continent.
In West Africa, the company expects to grow its current footprint by 75 per cent with the addition of nine new hotels and more than 1,800 rooms by the end of 2023.
Currently operating 12 properties across Nigeria, Ghana, Mali and Guinea, Marriott International plans to enter Benin and Ivory Coast as a part of its development pipeline.
In 2019, the company is on-track to open the Four Points by Sheraton Ikot Ekpene, its ninth property in Nigeria, and the Protea Hotel by Marriott Accra Kotoka Airport in Ghana.
In North Africa, Marriott International currently has 30 hotels and over 10,000 rooms in its portfolio and with a robust pipeline in place, the company expects to grow its hotel portfolio by 60 percent by the end of 2023.
Presently home to nine Marriott International brands, the company expects to introduce six new brands in North Africa – including St. Regis, W Hotels, Autograph Collection, Residence Inn by Marriott, Courtyard by Marriott and Marriott Executive Apartments.
The company anticipates the opening of four new properties across North Africa in 2019, including the debut of The Ritz-Carlton Rabat which will mark the company’s first luxury property in Morocco.
Other planned openings include the launch of the St. Regis brand in Egypt with The St. Regis Cairo, the Four Points by Sheraton Setif in Algeria and the Marrakech Marriott Hotel in Morocco.
African Eye Report
