aYo Uganda Delivers Value Through COVID-19 Pandemic

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Kampala, Uganda//-Microinsurer aYo Uganda has underlined its commitment to the economic wellbeing of its customers in the country by paying out more than UGX 760 Million Shillings in 2020, through the height of the COVID-19 pandemic.

The company offers Hospitalisation and Life Insurance Cover through its two insurance products, ‘Send with Care’ and ‘Recharge with Care’.

Commenting on the company’s performance, the CEO of aYo Uganda, Allan Lwanga, said consumer anxieties around Covid and its related economic challenges had heightened awareness of the need for protection and help in the event of either loss of life or hospitalisation.

“Despite the challenges brought about by the containment measures and an uncertain pathway of the pandemic including over three months of lockdown, the company was able to onboard up to 1 million new customers for the Recharge with Care product, and over 200 000 new customers for Send with Care products,” said Mr Lwanga.

Microinsurance is seen as a powerful enabler of financial inclusion in African markets, providing a much-needed social safety net that helps vulnerable people and particularly people with low incomes to stay afloat when the unexpected happens.

This is particularly important in a developing country such as Uganda, where lower income households and informal traders have been hard-hit by the pandemic, as it has reduced their ability to generate an income.

aYo Uganda’s ‘Send with Care’ and ‘Recharge with Care’ products cater for all MTN subscribers. aYo Recharge with Care offers life and hospital insurance cover every time customers recharge their MTN airtime.

Subscribers can sign up by dialling *296# on their mobile phones, and use the same process for filing claims. Valid claims are paid directly to the claimant’s mobile money wallet without any hassle.

With Send with Care, aYo provides up to triple the amounts that customers have sent via MTN Mobile Money over the previous four months. Life cover pays out to their family in the event of their passing, and hospital cover pays straight into their MTN Mobile Money account if they spend one night or more in hospital due to an accident or illness. When customers send money, they simply select aYo Send with Care when prompted*, or dial *165*1*4#.

African Eye Report