Accra, Ghana, June 1, 2020//-Ms Caroline Esinam Adzogble, CEO of Caroline Group of Companies, a leading Ghanaian business conglomerate says the COVID-19 pandemic has boosted her company’s efforts to re-think their strategies for the betterment of all stakeholders.
She made this known in a press release issued in Accra today.
According to her, the pandemic situation has been evolving consistently in the past months and there is much uncertainty in many aspects.
The education industry has taken a major hit and as such they need to adjust their efforts and continue to invest in their legacy, Ms Adzogble noted.
However, she maintained that; “our work in education still continues and the situation has boosted our efforts to re-think our strategies and simplify our operational efforts for all our stakeholder communities (students, boarding schools, colleges, universities, grad schools, agents, counselors, government and corporate organizations, ambassadors, donors)”.
Mission
The mission of Caroline Group and all its subsidiary companies is to mobilize education with the use of technology. This is to state that the situation has amplified our efforts in this direction, Ms Adzogble stressed.
“In our bid to continue what we love doing best, making education affordable and accessible to students located in 146 countries, we have worked our way to build a foundation for the future”.
The CEO said her company was able to achieve these by establishing the methods such as maximum work life balance for officers; flexible work schedules for officers (virtual work and in-office); consolidating all subsidiary marketing posts under one umbrella @carolinegrouponline across all platforms for easy reach of information; enhanced contact and accessibility options (new appointment booking platform); and moving all onsite classes to online (permanently).
Others Ms Adzogble mentioned include: continue their small workshop and business seminars for corporate organizations; make use of virtual events and tours; and employ gamification strategies for all marketing and communication processes.
Next phase of the businesses
“In the next phase of our businesses; we are proud to diversify our operational footprints. By doing so, we have established physical presence in East Africa – Nairobi, Kenya; Europe – London, United Kingdom; and the America’s- Boston, Massachusetts”.
She assured that Ghana will forever remain the company’s head and home office, revealing that their operational footprints will continue to expand across continents to ensure they are reaching their community effectively.
Celebrating milestones
Ms Adzogble was proud to say that the company keeps celebrating their major milestones in the past year which include completing 30 major tours across Africa, adding 50 new Institution partners to their extensive portfolio, and securing 185 unconditional offers for students.
“With our continued growth and expansion, the future is technology for the Caroline Group. We are making use of a Global Employable Human workforce of 20% with 80% of our operations taken care of by our complex data management and technological tools”.
She therefore encouraged customers to stay up to date with on their social media platforms @carolinegrouponline and the website www.carolinegroup.com.
“We will continue to provide 360 support to our communities during this transition. Nothing has changed; it only got more fun, simpler but bigger and better”.
We celebrate all CEO’s, Small businesses and Large Organizations out there who are also at the verge of defining their transition strategies. Our doors are open to listen to you and extend a helping hand. Please let us know how we can help”.
African Eye Report
